Jonathan Reyes comes from a writing background, and only last season started migrating into photography and directing. "- I decided to help my sister out and start doing these little films for her – I feel that it is a cool way to build a brand identity, without killing the budget," he tells us. His fashion film Duke is one of those films, and his first project on Ben Trovato.Jonathan Reyes comes from a writing background, and only last season started migrating into photography and directing. "- I decided to help my sister out and start doing these little films for her – I feel that it is a cool way to build a brand identity, without killing the budget," he tells us. His fashion film Duke is one of those films, and his first project on Ben Trovato.